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Work

How things change! So, last time i was here I was trying to decide if I was up to the challenge of a fulltime role after so many years out of the game. And now... well, even three and a half years ago seems a lifetime.

All of the old truths are still true, but my most recent work is Employer Branding work. I've stayed fairly flexible in terms of creative thinking and learned a lot about the power of company cultures and the difference between a consumer and an employee. A lot of my the other work remains older. How much older? Well, I'd say 60% of it died when Adobe stopped supporting Flash. Yeah, that old.

Ph. Creative / Human Magic

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A full time job that was about convincing people to take full time jobs with a series of household names

Accor Hotels

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Brought in by Accenture Interactive Paris to organise and motivate a team of internationally distributed copywriters and ensure the work reflected the standards of a native speaker.

Dorothy House

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I worked directly with the charity to help clarify messaging and assets for their 40th anniversary.

The AA

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A couple of years working in house for the AA as a copywriter and as Editor of Drive Magazine.

Matt Berry's Sexy Time Soundtrack

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Another agency, another hat. Oil Productions did app development, and I worked for them as a Producer/Writer. Among several other no-longer-available apps was this...

The New Rooms, Bristol

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PastPorte Productions created a sound installation for the newly refurbished space where ardent Methodist Charles Wesley wrote many of his 6000+ hymns.
This might be an opportune moment to point out opinions do not necessarily reflect those of my employers.

The National Trust

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PastPorte Productions had been tasked with creating a binaural guide for the gardens at Hidcote Manor, Gloucestershire. The project featured an audio tour of the gardens in the company of it's designer, Laurence Johnston. I wrote six episodes, covering the development of the estate and it's eventual passing into the hands of the NT.

Children's BBC - AWNTY

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I got invited to join CBBC as a development producer to work on an alternative platform project. AWNTY - Are We Nearly There Yet? - looked at the potential of Sat Navs for hosting BBC content. Rivenhorse Spink was one of the four projects we developed.

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The eponymous hero was introduced as having suffered a time-travel equipment malfunction, causing him to become lost in the spaces between time (which for the demo was limited to a stretch of the M1 just outside Watford).

Nike / Footlocker

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Competition within Nitro was stiff, with briefs usually open to the whole department. The Footlocker work ran, the Nike+ won lots of friends and got used for some online promos in Europe, but the fully functioning concept did not come to pass. Sad face.

BBC ID&E

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In 2006, whilst working at Mook, I pitched for and won a development project to explore the possibilities of online for creative content and how the BBC might use the medium's potential. PleasantFields was an MMORPG concept with radio station, TV show and 3D printed avatars.

Volvo

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Asked to return to EHS Brann to take up the role of Creative Director for Volvo, specifically for the 'Life on Board' campaign, I managed a small creative team of developers and designers and worked with the client team to identify what they wanted from the web. It was a process of perpetual development, and the site went on to win several awards. 

MINI

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The MINI relaunch in 2001 encapsulated the excitement of the period. I was online lead for the launch and beyond, responsible for Art Direction and game design.

Work: Work

©2021 by marc.copywriter

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