MINI

In 2001, the web was an exciting, if rather niche area, for brands to advertise in. MINI chose to capitalise on that and push the boundaries of what visitors could expect from an automotive website.
Disappointingly, a large proportion of the site was built in Flash, which has since gone to join lazerdiscs and fax machines in the graveyard of the No Longer Supported, but below are a few excerpts and storyboards.